Business Broker

Peter McPhee has many years of experience in business and financial management and as a Business Broker has all round skills help you sell any business. Peter is the former General Manager of Coco’s Fresh Food Markets and previously was Queensland accountant for Boral Concrete. Peter also played first-class cricket for Tasmania. He has 40 years of experience in various industries, including accounting, wholesale, retail, farming, aquaculture, and commercial leasing which gives him a broad perspective, knowledge and an ability to deal with any industry. He holds a Bachelor of Business Accounting from QIT (now QUT) and has worked as an accountant, financial controller, retail leasing manager and then managing director of a fresh produce retailer. He has also run his own wholesale distribution business and AirBnb businesses.

His mission is to maximize the saleability of your business and unlock its true worth by exposing it to a wide range of buyers. He specialises in providing unbeatable personal service tailored to your needs, whether you are ready for a sea change, tree change, move to the country, retirement, or any other major move. Peter can help you with a free appraisal of your business sale, no matter how big or small.

Feature Interview in Bsale Magazine

Peter McPhee Interview
April 2025


Peter’s Advice on What to Do (And Not Do) When Selling Your Business

by Allan Johnson 5th of May, 2025

With over 40 years experience in diverse industries, Peter McPhee is the person you should have on your team when selling a business. His experience as a qualified accountant gives him the financial skills and analytical ability needed to provide innovative solutions to the inevitable challenges that occur when selling your business

> Read Now

2 min read

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