Back in 2000, a woman with no business experience – but unlimited passion and family support – opened her first juice bar in Adelaide.
The idea was brilliantly simple: make healthy living tasty and fun.
The woman was Australian adventurer and entrepreneur Janine Allis. The bar was Boost Juice – now one of the most popular and loved juice and smoothie brands across the globe, with over 580 stores across 13 different countries and counting.
Today, the world can’t get enough of Boost Juice. The brand’s winning combination of fresh fruit and veg, tasty products and innovative marketing campaigns has been a remarkable success story.