Great Fashion E-commerce Website With $12,000 Of Stock At Cost Included

Work from home with flexible hours without any of the hard work of setting up an E-Commerce store, Google Ads or business social media accounts. Over $12K of stock AUD and all accounts and assets are included in the sale price of this established E-Commerce shoe site. Best Fit Shoes is already turning a profit and is hugely scalable, has previously achieved between $4 - 6K of revenue a month.

Key Highlights

- Over $12K of recently purchased shoe & accessories stock at cost value from popular brands like Dr. Martens, Skechers, Volleys, Pringle of Scotland and Archies are included in the sale price

- The sale price is the price of the stock at cost - the website, marketing assets, marketing campaigns, image library and wholesale introductions are all free

- High gross profit margin ranging from 30-70%

- Has previously achieved approximately $4-6K AUD a month in revenue

- Established website and social media accounts, already operating, start selling the same day you purchase with great opportunity to grow and work from home with great flexibility or add onto an existing fashion business offering

- Website is custom built on Shopify with integrated smart filtering, Google Ads, Google Analytics, Facebook Store and Instagram Business Account

- Mailing list of over 345 customers included

- All the infrastructure such as the custom built Shopify website, automated email marketing, the company branding, Microsoft Exchange email, domain and Google accounts are included

- The business has excellent Google Reviews for our service and products

- Packaging supplies, digital barcode/pricing printer and shelving units, which are estimated to be worth $2K, included at no extra cost

- 2 premium in-store display systems specifically designed for Archies and Lafitte products included. These are also ideal for creating social media content or for use in a pop-up store

- Over 12 months of organic SEO, Google Ads optimisation and social media content included

- Great opportunity for growth and to scale up the business with improved marketing strategies and product range expansion

- Introductions and COD accounts with some wholesale shoe suppliers are included

- Over 600 orders in the first year open

Background

Best Fit Shoes was launched as an online oriented rebrand of Archer and Hobb Footwear and Accessories, a family owned shoe store with both a physical premises in the Blue Mountains of New South Wales and an online store. Best Fit Shoes was launched after it was noticed that the online store for Archer and Hobb had begun to outperform the brick and mortar retail store during COVID. With the same great brands that we offered at Archer and Hobb, we launched the new brand with the focus on helping customers find the best fit at the best price.

We have adapted our business model to better engage with the online shopping market and the ever-growing online shopping demand. With our current online-centric offering the website is turning a profit. With the right marketing strategies, this profit will be as scalable as your commitment allows and especially increasing stock inventory levels.

Operations

The goal of this shoe e-commerce website is to sell high quality shoe brands at the best prices. Tasks involved in running day to day include: picking orders, packing and fulfilling orders, customer service, blogging, email marketing, Google Ads marketing and social media posting. All the shoe stock is currently being stored across eight storage systems that can easily fit into a spare room, office or secure clean storage. The storage systems are included in the sale at no extra cost. This website is the perfect opportunity for someone who wants to work from home and sell a range of products that are versatile, selling to customers that are already familiar and loyal to those product brands.

The website comes with a product image library and hundreds of proprietary images shot using a professional photographer and in professional location based photo shoots. Great brand images are included in the sale price.

Customers

The website is currently selling to the Australian market with clear opportunities to develop into overseas markets as well. The company has a growing returning customer rate of 3.33% and a rapidly growing mailing list and social media following. Whilst the website does not have a VIP program configured, a VIP app has been successfully integrated with the website and can be very easily launched and used to further encourage repeat sales.

Whilst our brand is quite new, we have already received thirteen 5-Star Google Reviews with a number customers reaching out to request to review our business and thank us for our excellent customer service. The key to the high satisfaction rate of our customers are our fast dispatch times and personalised customer service.

Financials

The e-commerce store has quickly begun to turn a profit after launching 12 months ago. The store has previously achieved average revenues of over $4-6K AUD a month with gross profits varying from 30 – 70% per sale, varying on the brand and pricing. Sales can be easily scaled up instantly through a greater investment in Google Ads and more time dedicated to developing organic SEO through blogs, posts and greater interactions with social media platforms. Sales price is $6,500 excluding GST, this is approximately the worth of stock at cost at a discount, therefore; the website itself and all assets are all included at no additional cost. The stock is available for collection from ACT or we can arrange to ship the inventory at a very reasonable price to any location.

The website has low operating costs, especially as all the start-up expenses are fully paid. This is a great opportunity for a savvy sales person with a good understanding of online marketing to develop and build on a solid site and an existing customer database. This is a great opportunity to acquire a e-commerce website with good quality, recently purchased stock without paying a large set-up fee or for start-up branding and marketing.

Additional Notes

The listing price is open for negotiation. All costs involved with transporting stock to the buyer's storage location will need to be covered by the buyer. We will be available for support via phone, video conference and email up to a month after the sale has been completed, happy to also provide face to face support but costs related to travel will need to be worn by the buyer. Wholesale shoe supplier introductions and marketing assets will be sent through once payment is confirmed. Seller is happy to provide a certified stocktake with images.

We are an Australian business based in the ACT, family owned and operated.

Additional Details