Established Online Plant Retailer | 14 Years | 100,000+ Customers

Currumbin Valley, Queensland 4223

$250,000

Key Features

AI generated. Contact seller to confirm.

  • Established ecommerce website and well-known brand
  • Email database exceeding 100,000 subscribers
  • More than 50,000 Instagram followers
  • Over 10,000 customer reviews averaging 4.8 stars
  • Proven supplier relationships and fulfilment processes
  • Extensive advertising data, photography and digital content
  • Turnover: $Approximately $1.22 million in FY24 gross sales; more than $13.5 million in lifetime sales
  • Rent/Lease: Not disclosed; currently operates from the owners’ privately owned property, which is not included in the sale
  • Stock Value: Included
  • Established: 14 years

Business Details

Business Category Nursery Gardening Websites and Online Businesses

## About Plants in a Box

We’ve spent the past 14 years building Plants in a Box into one of Australia’s most established online plant retailers.

What started as a small family business has now generated more than $13.5 million in lifetime sales, served over 50,000 customers and built a loyal audience of plant lovers right across Australia.

Along the way, we’ve developed the website, supplier relationships, fulfilment processes, content and marketing systems needed to sell and deliver plants nationally.

## A Few Business Highlights

• Approximately $1.22 million in FY24 gross sales
• More than $13.5 million in lifetime sales
• Over 50,000 customers
• Email database of more than 100,000 subscribers
• More than 50,000 Instagram followers
• Over 10,000 customer reviews averaging 4.8 stars
• Established ecommerce website and well-known brand
• Proven supplier relationships and fulfilment processes
• Extensive advertising data, photography and digital content
• Strong organic search presence and established social channels
• Stock, plant and equipment included in the sale

## Where We See the Opportunity

We think Plants in a Box would be a great fit for an existing nursery, garden retailer or ecommerce operator that can plug the brand into an existing team and operation.

A new owner would be stepping into a business with the brand, audience, website, supplier network and systems already in place. There’s plenty of opportunity to grow it further through better email marketing, repeat customer campaigns, new products and a more efficient fulfilment setup.

## Why We’re Selling

Plants in a Box has always been a family business. After 14 years, the owners are ready to retire and we feel it’s the right time to find someone who can take what we’ve built and give it the focus it needs for its next chapter.

The business currently operates from our privately owned property in Currumbin Valley, Queensland. The property itself isn’t part of the sale, but we’re happy to provide a proper handover and help the new owner get settled into the business.

We can share more detailed financial and operational information with genuinely interested buyers once a confidentiality agreement has been signed.

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  • David Prince

Bsale ID: 687460

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