Karana Downs, Queensland 4306
$24,950
Key Features
AI generated. Contact seller to confirm.
- Fully functioning luxury furniture e-commerce website
- More than 1,050 fully priced indoor and outdoor furniture products
- Customisation across approximately 350 fabrics, colours and weaves
- Supplier/direct-fulfilment model requiring no major stockholding or warehouse
- Established supplier relationships and product sourcing
- Includes training and weekly Zoom support for 12 weeks
- Turnover: Not disclosed
- Net Profit: Not disclosed
Business Details
Business Category
ESTABLISHED LUXURY FURNITURE E-COMMERCE BUSINESS
The Exclusive Home - theexclusivehome.com.au
The Exclusive Home is a fully built, ready-to-trade Australian e-commerce business specialising in premium indoor and outdoor furniture.
This is not simply a website. The substantial establishment work has already been completed, including the product range, pricing, supplier structure, customisation system and marketing framework.
The business currently features more than 1,050 fully priced products across luxury indoor and outdoor furniture collections.
A major point of difference is the made-to-order customisation available across approximately 350 fabrics, colours and weaves. Customers can personalise many products to suit their home, decor and preferences.
This level of customisation provides a strong point of difference from mass-market retailers and conventional showrooms.
WHAT IS INCLUDED
More than 1,050 fully priced products
Luxury indoor and outdoor furniture ranges
Approximately 350 fabric, colour and weave choices
Established supplier relationships and product sourcing
Fully functioning e-commerce website
Product descriptions, buying guides and authority content
Search-engine-focused content infrastructure
Luxury Home Insights supporting lifestyle publication
Authority Content Domination System valued at approximately $14,500
Initial business handover and training
Weekly Zoom support for 12 weeks
NO MAJOR STOCKHOLDING OR WAREHOUSE REQUIRED
The business uses a supplier/direct-fulfilment model, reducing the need for warehouse space or large stock investment normally associated with a traditional furniture retailer.
This makes it suitable for an owner-operator, couple or small team.
ATTRACTIVE GROSS MARGINS
The product range has been structured to provide gross margins of approximately 65%+ on selling price.
In the premium furniture sector, individual transactions can be substantial, so a modest number of higher-value sales can produce meaningful gross profit.
EVIDENCE OF CUSTOMER DEMAND
Approximately $21,000 in customer transactions/purchase orders were initiated but could not be completed because of a payment gateway issue. While not ultimately processed, they provide useful evidence of customer purchasing intent at the current price points. The payment gateway issue has since been identified.
MARKETING ASSETS INCLUDED
The purchaser receives the Authority Content Domination System, a structured content and SEO marketing system designed to increase search visibility and generate qualified traffic.
Also included is Luxury Home Insights, a supporting interiors and lifestyle content asset developed to strengthen online authority and direct traffic towards The Exclusive Home.
TRAINING AND SUPPORT
Initial handover and training covering the website, products, suppliers, operating processes and marketing approach is included, followed by weekly Zoom support for 12 weeks.
Previous furniture industry experience is not essential. A commercially minded owner can learn the operation with the support provided.
WHY THE BUSINESS IS BEING SOLD
The owner has other business interests requiring increasing attention and has decided to concentrate resources on those activities rather than continue developing The Exclusive Home.
ASKING PRICE: $24,950 FOR SALE!
Payment terms:
$20,000 payable on settlement
$4,950 payable three months later
For $24,950, the purchaser acquires far more than an e-commerce website: an established luxury furniture brand, substantial product catalogue, supplier relationships, pricing, customisation capability, marketing infrastructure, authority content, training and transition support.
Much of the costly and time-consuming establishment work has already been completed.
Serious enquiries are invited from buyers seeking a ready-to-trade luxury e-commerce business rather than starting from zero.
The Exclusive Home
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