This Owner Made $100,000 With Our Exit Strategy

by SHREYANSH SHAH 16th of May, 2024
This Owner Made $100,000 With Our Exit Strategy
This Owner Made $100,000 With Our Exit Strategy

In the world of business brokerage, crafting a successful exit strategy isn't just about selling a business; it's about maximizing value and ensuring a smooth transition for both the seller and the buyer. Recently, I had the privilege of facilitating the sale of a charming bakery, which not only resulted in a seamless transition but also yielded a significant profit for the owner.

Let's delve into how our carefully crafted exit strategy turned into a $100,000 success story. 

The Business

Situated in the lively neighbourhood of Trentham in Victoria, the bakery held a special place in Thais' heart, representing years of dedication and passion. However, feeling the call for new adventures, Thais decided it was time to explore other opportunities while ensuring her bakery's legacy thrived under capable hands.

Seeking a swift and lucrative sale, Thais approached, Shrey from Xcllusive Business Sales, expressing her desire for a buyer who shared her vision. Understanding her concerns and objectives, I set out to craft a customized exit strategy tailored to meet Thais' needs.

Firstly, we conducted a comprehensive valuation of the bakery, considering its financial performance, market trends, and growth potential. This step was crucial in determining the appropriate asking price that would attract potential buyers while ensuring Thais received fair value for her business.

Next, we crafted a targeted marketing campaign to showcase the bakery's unique charm and profitability. Leveraging our network and industry expertise, we identified qualified buyers who were not only financially capable but also shared vendor’s passion for artisanal baking.

The Buyer

One such buyer was Andrew, who was local, an aspiring young pastry chef with a background in hospitality management. He instantly fell in love with the bakery's quaint ambiance and signature recipes. Recognizing the potential for growth, he eagerly pursued the opportunity to take over the business.

With his enthusiasm and Thais's blessing, we facilitated negotiations to finalize the sale agreement. Our team ensured that all legal and financial aspects were meticulously addressed, safeguarding the interests of both parties throughout the process.

As the sale neared completion, we implemented a transition plan to facilitate a seamless handover of operations from Thais to Andrew. This included training sessions, supplier introductions, and customer outreach strategies to ensure continuity and maintain customer loyalty.


The Sale


The successful sale of the bakery not only brought closure to Thais's chapter as a business owner but also marked the beginning of an exciting new journey for Andrew. Under his stewardship, the bakery continues to flourish, delighting customers with its delectable offerings and warm ambiance.

Looking back on the sale, Thais was thrilled with how it turned out. Achieving her goal of a profitable exit brought her joy, especially knowing that her bakery's legacy would continue under Andrew's leadership. The $100,000 success story emphasizes the importance of a well-planned exit strategy. Thanks to strategic pricing, targeted marketing, expert negotiation, and added-value services, broker Shrey from Xcllusive Business Sales not only exceeded Thais's expectations but also showcased the significant impact of skilled intermediaries in boosting business value.

By understanding Thais's goals, finding the right buyer, and ensuring a smooth transition, Shrey demonstrated how strategic planning and expertise in brokerage go beyond mere financial gains.

*stock image used, not actual photo of business owner. 

Tags: selling exit strategy tips small business

About the author


Specialist Business Broker
Have you considered selling your business? After the challenging year we’ve had, many business owners have decided to pursue their next ideas&he ...

view profile

Related Articles

Motel Market Update

13 May 2024

Motel Market Update

Three years ago I penned an article discussing the state of the motel market coming out of Covid-19. In summary...

Selling a Business in Australia: A Comprehensive Guide

6 May 2024

Selling a Business in Australia: A Comprehensive Guide

Selling a business can evoke a range of emotions for a business owner, often mixing pride and achievement with...

A Well-Planned Exit Can Be Financially Rewarding

2 May 2024

A Well-Planned Exit Can Be Financially Rewarding

For business owners, exiting a company is not merely a transaction but a significant event that marks the culm...

How to Sell Your Business: Get the Books in Order

30 April 2024

How to Sell Your Business: Get the Books in Order

We work closely with a lot of small business owners and understand their financial needs, fears, and aspirations...