Regional Leaders
We’re Australasia’s only end-to-end franchise consulting, legal, recruitment, branding, and marketing firm.

Stable Foundations
The foundations of DC Strategy were laid in 1983 to assist entrepreneurs from start-ups and SMEs to NGOs, government bodies and large corporates to develop sustainable franchise networks.

Value Creation
In just the last decade our franchise programs have created over $2 billion worth of enterprise value for our clients. We’ve advised over 200 networks and established over 2000 franchised locations in Australia alone.

Published Articles

STACKED: The High-Quality Sandwich Franchise That's Taking the Nation by Storm

STACKED: The High-Quality Sandwich Franchise That's Taking the...

DC Strategy19 June 2023

STACKED is a leading restaurant chain that's already making waves across the country with its mouth-watering sandwiches made from locally and ethically sourced ingredients. With a unique menu that sets it apart from other sandwich shops, STACKED has already bui... Read More » 1 min read

Join the Fiesta: Experience Authentic Mexican Cuisine with Rosa Mexicano

Join the Fiesta: Experience Authentic Mexican Cuisine with Rosa...

DC Strategy29 May 2023

Rosa Mexicano is not just any ordinary restaurant - it's a celebration of Mexican food, culture, and community all wrapped up into one vibrant brand. With a commitment to serving fresh and delicious Mexican food with a modern twist on traditional cuisine, Ro... Read More » 1 min read

Introducing the Exciting New Franchise Opportunity: STACKED

Introducing the Exciting New Franchise Opportunity: STACKED

DC Strategy11 April 2023

STACKED is a popular restaurant that is known for its freshly made sandwiches made with only the highest quality, locally and ethically sourced ingredients. The restaurant's unique menu and emphasis on local, fresh, and ethical ingredients set them apart from oth... Read More » 2 min read

Azkadenya Launches its Authentic Middle Eastern Restaurant Franchise in Australia

Azkadenya Launches its Authentic Middle Eastern Restaurant...

DC Strategy28 March 2023

Exploring the fast-casual dining encounter, Azkadenya brings to Australia an immersive Middle Eastern dining experience. The hospitality, cuisine and culture all lay at the heart of Azkadenya.  Established in the Middle East, The vibrant brand embraces all... Read More » 2 min read

Tutti Frutti’s Significant Franchise Expansion Around Australia

Tutti Frutti’s Significant Franchise Expansion Around Aust...

DC Strategy21 March 2023

Tutti Frutti’s delicious and healthy self-serve frozen yogurt is taking Australia by storm. The brand is growing rapidly, and it is a really exciting time. Due to its low set-up costs, very low cost of goods, low staffing model (via self-serve), no... Read More » 1 min read

Camy’s is Rapidly Expanding its Franchise Model

Camy’s is Rapidly Expanding its Franchise Model

DC Strategy27 February 2023

Camy's Chargrill Chicken is ecstatic to announce they are opening up their next store in Macquarie Centre, New South Wales. They plan to have the store up and running by November 2023.   The brand is rapidly expanding and plans to open up 2 new stores in the... Read More » 2 min read

Covid Fuels Growth for the Brisbane Print Store Celebrating 20 years

Covid Fuels Growth for the Brisbane Print Store Celebrating 20...

DC Strategy14 February 2023

Global supply chain issues and pandemic-related printing needs have delivered strong growth for MBE Brisbane CBD as the business centre chalks up 20 years of operation. Under the leadership of American backpacker-turned-business owner Chris Ryder, the enterprise... Read More » 3 min read

Green Clean Australia sets in motion its expansion throughout key states in Australia.

Green Clean Australia sets in motion its expansion throughout...

DC Strategy6 December 2022

Green Clean Australia, one of Australia's front runners in environmentally friendly cleaning products, launches its franchise model in key areas across Australia. The sustainable brands mission involves protecting human health and the environment using non... Read More » 1 min read

DC Strategy Bolsters Pedigree with Appointment of New Leadership

DC Strategy Bolsters Pedigree with Appointment of New Leader...

DC Strategy18 November 2022

DC Strategy is Australia’s premier franchise consulting and advisory firm. Founded in Melbourne in 1983, it now services franchising clients across Australia, Asia, the US and UK.   Rod Young, Chair of the DC Strategy Group of companies today annou... Read More » 1 min read

All Thermawood franchises have been sold in Victoria!

All Thermawood franchises have been sold in Victoria!

DC Strategy14 November 2022

New partners coming on board and existing franchise partners expanding have topped off Thermawood's successful expansion into the state. The Victorian expansion has been a busy success story for Thermawood, now with 14 locations across the state includin... Read More » 2 min read

Revolution Spin Cycling Launches Franchise Model in Australia

Revolution Spin Cycling Launches Franchise Model in Australi...

DC Strategy20 October 2022

Revolution is a premium indoor rhythm cycling brand established in 2020 and has grown to be the premier studio in Singapore with 4 locations anchored within the first 2 years. The brand has launched its franchise model in Australia after partnering with... Read More » 1 min read

Harrington Homes signs a second franchisee partner expanding into the ACT

Harrington Homes signs a second franchisee partner expanding...

DC Strategy18 September 2022

With 50 years of building experience, the humble family building company Harrington Homes is on the move to expand its blueprint across Australia. A few months after the franchise deal that served as an anchor in South East Melbourne - Harrington Homes decided... Read More » 2 min read

Entertainment Business Paint Juicy launches New Paint and Sip Franchising Model

Entertainment Business Paint Juicy launches New Paint and Sip...

DC Strategy23 August 2022

Launching in May 2021 during the pandemic, Paint Juicy opened their first kaleidoscopic entertainment studio in Burleigh Heads, boasting a new entertainment edge to previous paint and sip models, with bubblegum pink lighting, smoke machines and disco balls for... Read More » 3 min read

Welcome to Australia: Phenix Salon Suites enters the market

Welcome to Australia: Phenix Salon Suites enters the market

DC Strategy10 August 2022

Phenix Salon Suites is a fast-growing property management franchise that gives an opportunity to Salon/lifestyle professionals to have their own salon suite. The unique business model has been successfully deployed to over 300 locations around the globe and now... Read More » 2 min read

South Australian- Based Vietnamese Restaurant, Soonta Launches Franchise Model

South Australian- Based Vietnamese Restaurant, Soonta Launches...

DC Strategy27 July 2022

The popular Vietnamese restaurant Soonta, has partnered with DC Strategy to roll out the launch of their franchise for sale model, with a focus on master franchisees across Australia. The story of Soonta began in 2008 where the founders opened up a little... Read More » 1 min read

Motto Motto Team Members Becomes the Latest Franchisee

Motto Motto Team Members Becomes the Latest Franchisee

DC Strategy26 July 2022

Following a successful 18-months of growth across the network, Motto Motto are thrilled to announce the brand’s newest franchisee - the group’s former QLD operations manager Bin Li.  Bin started with Motto Motto as a restaurant manager in 2017... Read More » 2 min read

Camy’s Chargrill Chicken signs first franchise partner in New South Wales

Camy’s Chargrill Chicken signs first franchise partner in New...

DC Strategy13 July 2022

Camy's Chargrill Chicken is a quick-service restaurant delivering its passion for food through chargrill and delicious artisan products. They also provide local tailored catering. Camy’s opened its first restaurant located in Mascot in 2016, fo... Read More » 2 min read

BabyBallers opens First Franchise in Australia

BabyBallers opens First Franchise in Australia

DC Strategy18 June 2022

DC Strategy is excited to announce that the premier-kids soccer franchise for BabyBallers based in the UK in 2016 have successfully opened their first franchise in Geelong, Victoria, thus launching their Australian and New Zealand expansion. The franchise group... Read More » 1 min read

Enhanced Culinary Partnership, MCG Meets Royal Stacks

Enhanced Culinary Partnership, MCG Meets Royal Stacks

DC Strategy8 June 2022

Melbourne Cricket Ground (MCG) invites its newest Melbourne-born, Royal Stacks, to the menu. The partnership took place ahead of the 2022 AFL Premiership Season with the cult-favourite burger brand signing an exclusive deal for two years at the MCG. This is a... Read More » 2 min read

Exclusive Ben & Jerry’s Franchise Fee Waived 2022

Exclusive Ben & Jerry’s Franchise Fee Waived 2022

DC Strategy25 April 2022

Ben & Jerry’s has announced they will have their initial franchise fee waived as part of an exclusive deal in Australia. This will be available for all new franchisees who sign up before 30th September 2022. It is planned that the new initiative will ope... Read More » 1 min read

Lenard’s Operations Manager talks franchising in 2022 and beyond

Lenard’s Operations Manager talks franchising in 2022 and...

DC Strategy8 April 2022

For 34 years Lenard’s has been producing innovative chicken products for the FMCG industry. Lenard Poulter, the Founder, owns and runs the business with his family and continues to remain focused on providing premium products that offer a unique point of... Read More » 3 min read

Truefitt & Hill launches an exclusive business opportunity

Truefitt & Hill launches an exclusive business opportunity...

DC Strategy28 March 2022

Truefitt & Hill was established in London in 1805 as one of the finest traditional gentlemen’s barber and perfumer. They are the Guinness Book record holders of the world’s oldest barbershop and have been serving the Monarchs of Great Britain and pro... Read More » 3 min read

Poolwerx Online Information Session

Poolwerx Online Information Session

DC Strategy4 March 2022

Whether you want to be your own boss or you’re looking to expand your existing business, franchising with Poolwerx is the answer. This is your exclusive opportunity to take a seat at our table and meet and hear from the leaders who drive and grow the... Read More » 1 min read

My Cabin Mate introduces flexible cabin-rental business opportunity

My Cabin Mate introduces flexible cabin-rental business oppo...

DC Strategy11 February 2022

Australia and most of the world today are increasingly adopting the following trends: Work from home A separate home-office space The ability to operate a business without commercial and retail costs The growing short stay vacation industry (Airbnb) ... Read More » 3 min read

Royal Stacks Expands its Kingdom

Royal Stacks Expands its Kingdom

DC Strategy26 January 2022

Royal Stacks has announced plans to expand its kingdom, now offering its innovative burger restaurant as a franchise model for Victorian-based owner-operators. Franchisees will have the opportunity to own a Royal Stacks restaurant, immerse themselves in the brand... Read More » 3 min read

Red Sparrow Pizza Summer Yarra Valley Pop up

Red Sparrow Pizza Summer Yarra Valley Pop up

DC Strategy15 December 2021

Spend this summer with Red Sparrow Pizza and Napoleone Cider. The duo have teamed up for a summer of wood-fired vegan pizza and fresh cider in the Yarra Valley, Victoria. Red Sparrow Pizza are bringing the heat with their unrivalled vegan pizzas each weekend. ... Read More » 2 min read

Camy’s Chargrill Chicken prepares to fly

Camy’s Chargrill Chicken prepares to fly

DC Strategy6 December 2021

Camy's Chargrill Chicken has announced plans to open new locations in Sydney and across the country, after successfully launching three company-owned restaurants over the past five years and building their brand presence in the capital city of New South Wal... Read More » 2 min read

Online fitness Xtends business offering!

Online fitness Xtends business offering!

DC Strategy15 November 2021

Despite lockdown and the continued effects of COVID-19, Xtend Barre has raised its performance levels in Australia, while maintaining key revenue streams across all states.  Owned by Collective Wellness Group, Xtend Barre Australia has introduced online... Read More » 2 min read

Stormer Music unveils franchise model in Australia

Stormer Music unveils franchise model in Australia

DC Strategy28 October 2021

Stormer Music began more than a decade ago when two brothers started providing music lessons from home - just out of high school with Phil being a guitarist and Joel a drummer. 15 years later, the pair have developed a long-standing music business and are now... Read More » 3 min read

Red Sparrow Pizza is spreading its wings!

Red Sparrow Pizza is spreading its wings!

DC Strategy22 October 2021

Red Sparrow Pizza has announced plans to open new locations over the next two years! The locally owned and operated vegan pizza brand - which opened in February 2017 by Michael Craig and Shelley Scott (both vegan pizza lovers), - started out in Melbourne with... Read More » 3 min read

Ben & Jerry’s Mega 3 Site Deal

Ben & Jerry’s Mega 3 Site Deal

DC Strategy8 October 2021

Ben & Jerry’s is eager to announce that they are quickly growing throughout Australia with an extraordinary triple-site franchise deal confirmed in Far North Queensland.  This deal guarantees expansion across Northern QLD with sites planned in Cai... Read More » 1 min read

Lenard’s launches new innovative franchise model

Lenard’s launches new innovative franchise model

DC Strategy26 September 2021

Lenard's, the famous fresh chicken franchise, has now launched its new franchise business model. DC Strategy is excited to be helping grow Lenard’s in key areas across Australia with a newly unveiled franchise model. James Young, Head of Franchise Sal... Read More » 2 min read

Lollipop’s Brand Thriving with Three Playlands Sold

Lollipop’s Brand Thriving with Three Playlands Sold

DC Strategy17 September 2021

Lollipop’s is swiftly growing their brand across Australia, with the help of DC Strategy, confirming thrilling new stores sold to passionate and dedicated franchisees in Ellenbrook, Bentley, and Fremantle, in Western Australia.  The state has proven... Read More » 1 min read

IWG opens its first flexible working space in North Queensland 

IWG opens its first flexible working space in North Queensla...

DC Strategy28 June 2021

The world’s leading workspace provider has opened its first office in Townsville as a part of its expansion into regional Queensland  IWG, the world’s leader of flexible workspaces has announced that it has opened a new Regus centre in Townsv... Read More » 4 min read

XTEND Barre introduces Pilates

XTEND Barre introduces Pilates

DC Strategy25 April 2021

'International Franchisor of the Year' winner at the FCA Excellence in Franchising Awards, XTEND Barre Australia, is delighted to announce the brand new XTEND Pilates addition to their business model. The Pilates extra will offer amazing benefits for members... Read More » 1 min read

10 Terrific Benefits Of Owning A Tutti Frutti Franchise

10 Terrific Benefits Of Owning A Tutti Frutti Franchise

DC Strategy24 April 2021

Tutti Frutti is a fun and interactive self-serve fro-yo bar where customers have the freedom to create their own sweet treat. By combining a variety of flavours and an expansive selection of toppings, customers design a taste that is unique and delicious in every... Read More » 3 min read

Poolwerx Announces Regional Expansion Opportunities

Poolwerx Announces Regional Expansion Opportunities

DC Strategy18 April 2021

The year 2020 was a chaotic and uncertain period for a lot of people around Australia and it revolutionised the way people do business forever. The global pandemic prompted a change in travel commutes, business setups and introduced flexibility, which has ulti... Read More » 2 min read

Leasing issues to consider when negotiating a lease of new premises

Leasing issues to consider when negotiating a lease of new...

DC Strategy4 April 2019

Leasing issues to consider A major consideration of many new businesses starting out is to secure premises from which to operate the business. A large number of businesses in Australia operate from leased premises, whether they are commercial, industrial or... Read More » 5 min read

Commercial and Property Advice for Business Owners

Commercial and Property Advice for Business Owners

DC Strategy5 March 2019

How should your lease be best secured? Landlords of commercial, industrial and retail premises will usually require some form of security from a tenant, in order to protect themselves where a tenant defaults under the lease. There are various forms of lease... Read More » 5 min read

Tips for Franchising

Tips for Franchising

DC Strategy1 February 2019

Read More » 2 min read

What's a fair franchise fee?

What's a fair franchise fee?

DC Strategy15 October 2018

Launching your very own franchise can be a costly affair. From initial franchise fees, start-up costs, marketing levies and ongoing royalties - being your own boss can be taxing! Read More » 5 min read

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